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FIFA may have to bend its expectations for media deals in India - The Economic Times
FIFA faces challenges selling 2026 World Cup media rights in India, with expected valuations significantly lower than initial projections. Industry experts advise recalibrating expectations to the subdued local market, as broadcasters are cautious after aggressive cricket spending and a weak advertising environment.
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World Cup 2026 live in India: No World Cup 2026 telecast in India, China? Here's why FIFA faces broadcast crisis in world's two most populous countries - The Economic Times
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https://timesofindia.indiatimes.com/sports/football/top-stories/fifa-world-cup-2026-will-one-third-of-the-world-be-left-in-the-dark-as-broadcast-deals-stall-in-asia/articleshow/130849769.cms1 month to go, 0 clarity on where Indians can watch the World Cup - The Times of India
https://timesofindia.indiatimes.com/toi-plus/sports/1-month-to-go-0-clarity-on-where-indians-can-watch-the-world-cup/articleshow/130851427.cms