Phulkari could never really go out of fashion, says Aman, a young second-generation artisan and a revivalist from Amritsar. “It may have momentarily lost ground to fast fashion and changing consumer preferences, but the colourful Punjabi embroidery has continued to hold its place in wardrobes, finding admirers among Punjabis as well as non-Punjabis,” the youngster, who was exhibiting her exquisite Bagh and traditional Phulkari collection at the Swadeshi Jagran Manch’s festive exhibition, adds.