India orders antitrust probe into liquor giant Pernod's dealing with retailers - The Economic Times
India's competition watchdog has launched a probe into French liquor giant Pernod Ricard. Allegations suggest exclusive deals with retailers in New Delhi aimed to boost its brands. The Competition Commission of India found merit in claims of financial support to retailers in exchange for stocking Pernod products. This action could distort demand and limit consumer choice.
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CCI orders antitrust probe into liquor major Pernod Ricard, seven others - The Economic Times