Ratings blackout may cast a shadow over brands' TV ad spends

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https://economictimes.indiatimes.com/industry/media/entertainment/media/ratings-blackout-may-cast-a-shadow-over-brands-tv-ad-spends/articleshow/132545827.cms

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Ratings blackout may cast a shadow over brands' TV ad spends - The Economic Times

A prolonged suspension of BARC television ratings could disrupt festive-season advertising, with marketers warning that reality shows such as Kaun Banega Crorepati, Bigg Boss and India Ke Top 1% may be the worst affected.

News channels draw battle lines over ratings freeze - The Economic Times

https://economictimes.indiatimes.com/industry/media/entertainment/media/news-channels-draw-battle-lines-over-ratings-freeze/articleshow/131557188.cms

Late kick-offs drag FIFA World Cup 2026 TV ad volumes down 14% in India - The Economic Times

https://economictimes.indiatimes.com/industry/services/advertising/late-kick-offs-drag-fifa-world-cup-2026-tv-ad-volumes-down-14-in-india/articleshow/132163564.cms

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Ratings blackout may cast a shadow over brands' TV ad spends - The Economic Times

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News channels draw battle lines over ratings freeze - The Economic Times

Late kick-offs drag FIFA World Cup 2026 TV ad volumes down 14% in India - The Economic Times