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Indian monsoon and economy: The umbrella seller as economic forecaster - The Economic Times
The RBI has called a weak monsoon a major risk. Top economists regularly weigh in on its impact on agriculture and rural demand. But a weak monsoon does not merely change crop forecasts. It rearranges Indias shopping list – with the rains affecting (both positively and adversely) a host of little things, from ice-creams to footwear, and more. Take a look at what can be called the “Raincoat or Umbrella Index”.
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