Handloom vs powerloom: Here's how to tell the difference before you buy
India is famous for its textile techniques and traditions unmatched anywhere else. From Banarasi brocade and Kanjeevaram silk to Chanderi cottons and Pashmina shawls, India’s textile traditions and crafts are as diverse as its cultures, ranging from one style to another. Nevertheless, as textile demand rises, consumers remain confused about 'handloom' and 'powerloom,' two concepts that seem very similar at first glance. Knowing these differences makes it easier for customers to decide on purchases and helps preserve India's weaving tradition passed down through generations. Let’s find out.