Sanrio Launches Game Brand to Connect More Smiles Through Play

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https://japan-forward.com/sanrio-in-house-game-brand-connecting-smiles-hello-kitty-party-land/

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Sanrio Launches Game Brand to Connect More Smiles Through Play | JAPAN Forward

With its first in-house game brand and debut title launching this fall, Sanrio is using cooperative gameplay to create new ways to experience its characters.

A Small Gift From Sanrio: The Story Behind a Beloved Tradition | JAPAN Forward

https://japan-forward.com/sanrio-free-gift-with-purchase-beloved-tradition/

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Sanrio Launches Game Brand to Connect More Smiles Through Play | JAPAN Forward

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A Small Gift From Sanrio: The Story Behind a Beloved Tradition | JAPAN Forward